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For founders

Build your first collection with less supplier risk.

You care about MOQ, cash, speed and whether this partner can scale — not another trading desk pitching fabric photos.

What you care about

First-drop decisions: cash, risk and a partner that can reorder.

Browse library styles · Named fabric bases · What we put in writing

First collection economics

Cash, gates and a 90-day path — not a brochure.

Founders lose money on vague MOQs and verbal changes. Use this as a working model before you open a brief.

Cost model for a first colourway

Library path: sample fee US$50–100 / garment piece, depending on construction and fabric · courier billed separately · Sample fees may be credited after the bulk production order is confirmed. Courier is not credited.

Selected library trial from 100 pcs is for qualifying styles only. Standard bulk stays 150 pcs / style / colour. Custom fabric usually needs ~500 m MCQ before cut.

  • Cash out before deposit: samples + courier + (optional) lab dips.
  • Deposit only after signed PPS — not against an open sketch.
  • Tail 70% after AQL — fail lots reworked at our cost.

90-day critical path (typical)

Week 0–1: NDA + brief + library shortlist. Week 1–2: samples. Week 2–4: fit / colour lock. Week 4+: PPS → deposit → bulk clock (~25–30 days; swim often 30–40).

  • Do not parallelise five exclusive fabrics on drop one.
  • Lock silhouette on library blocks when speed matters more than exclusivity.
  • Keep SKU count honest: fewer styles × clearer colourways beats a wide thin line.

Risk checklist before you wire

We put gates in writing so a first brand is not managing a trading desk by WhatsApp.

  • Mutual NDA before sketches / tech packs move.
  • Deposit after signed PPS only.
  • Inline QC 20/50/80% · final AQL · QC protocol.
  • Open floor visits — bring your production partner if you have one.

First Order Economics

Cash out before deposit — then model the first colourway.

Founders need a working P&L, not another MOQ poster. This is the cash sequence we use on a first library colourway.

Cash stageTypicalWhen it hitsFounder note
Sample feeUS$50–100 / garment piece · construction & fabricBefore fit lockOne published range — not two prices. Sample fees may be credited after the bulk production order is confirmed. Courier is not credited.
Courier / dipsBilled separatelyWith sample / colour roundsBudget as sunk cost on drop one
Trial cutFrom 100 pcsSelected library onlyNot a blanket MOQ — qualifying styles + fabric stock
Below 100 pcs+15% combinedWritten confirmationExtra fabric scattered-cut + generation fees · subject to stock
Standard MOQ150 pcs / style / colourFirst bulk colourwayPlan P&L on 150 unless trial is confirmed in writing
Custom fabric MCQtypically 500m–1300m+ / colourBefore exclusive cutAvoid five exclusive fabrics on drop one
Deposit30% after signed PPSPPS approvedNever against an open sketch
Balance70% after AQLAQL clearFail lots reworked at our cost
Bulk clock~25–30 days · swim 30–40After PPS + depositCalendar starts when gates clear — not when you “feel ready”

Working model for a first colourway · full commercial terms on the deal sheet · NDA before file share · start a founder brief.

FAQ

Questions founders usually ask first.

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